Wyoming Public Media is an award-winning station within the National Public Radio system that needed a fresh media kit to present to potential underwriters. Their previous materials—our lack thereof—simply didn't reflect the station's achievements or communicate the mission of this essential public good.

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Because I'm a bit of a National Public Radio super-fan, it didn't take much to get going on a series of descriptive statements that would guide the kit. Wyoming Public Media's color palette is reflected throughout the kit, and along with new photos and a simple aesthetic, the station's story unfolds visually while including plenty of statistics and information.

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The end result is a product that Dianne Burner, director of underwriting at Wyoming Public Media, is proud to share with new and returning underwriters throughout the state.

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In 2018, Greater Public awarded this media kit a starred, notable distinction, one of only 13 kits in the medium-sized public radio market to receive this honor. Only 20% of media kits (43) across all categories were starred picks in 2018.

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Creative Development, Photography, Design, Copywriting